Law Firm Digital Marketing
Over 90% of internet searches start with Google, so having a strong online presence along with a meticulous GMB profile for your law firm is a vital part of a good marketing strategy!
A successful digital strategy can greatly increase your client base, but with so many different digital services available it can be difficult to determine which is the best for you. At Acumen we understand this and work hard to develop the strategy that aligns with your budget, practice areas, and goals.
Our Digital Services
Paid Search
We develop custom landing pages, track ad spend and performance, and adapt to changing market conditions to ensure your ads perform above your competitors.
Websites
We design and develop cutting-edge custom websites that load quickly and are optimized to turn website visitors into clients.
SEO
We optimize site structure, copywriting, and content strategies to ensure your website is ranked and visible in search engines like Google.
The Importance of your Google Business Profile
Google Business Profile is a great tool for business owners to manage their digital presence across all of Google’s platforms, and it’s completely free. Google Search, Mobile Search, Local Search, and Google Maps will all be affected when you create, verify, and edit your business listing on Google. When a potential client is interested in finding out where you are located, what your business hours are, what your phone number is, or how to visit your website, they can easily do so if your GBP page is updated.
GBP is also essential when it comes to SEO and local SEO because those businesses who have verified their GBP listing are more likely to end up in Google’s “three-pack” of results which are listed with a map above the organic search results. Being featured in that three-pack is vital in having an advantage over your competition. Even in broader searches, Google will still list the local three-pack before it displays national results.
Your Google Business Profile listing is critical when you want to compete in the online arena and also make sure your online presence is known. You can control your information and services, add more information such as accepted payments and photos, and manage and respond to customer reviews.
Grow Your Law Firm with Acumen Legal Marketing
If you are a law firm looking for a professional legal marketing agency, look no further than Acumen Legal Marketing. We have the knowledge, skills, and experience in both the legal world and the digital marketing world to help you outrank your competition, drive more traffic to your website, and convert more visitors into clients. Contact us today to learn more about all of our digital marketing services and to schedule your free strategy session with our marketing and advertising team.