It’s time to start thinking about marketing your law firm in 2020 (insert bad pun about ‘20/20 vision’ here). Okay, it's past time. As a legal marketing company, it’s our job to be on top of the latest trends and
The Right Landing Page Can Dramatically Increase Conversions For Your Law Firm When it comes to getting potential clients to contact your law firm, the importance of the landing page cannot be overstated. For your firm’s landing page to be
There are a wealth of tools out there to analyze your website and content data. This is absolutely instrumental in developing your long term digital marketing plan, as you're able to adapt your tactics based on what's working, and utilize
A website that is regularly updated with fresh content will rank higher and perform better than a website that serves as an online business card. Law firm blogging is important, but many firms don’t fully understand how to strategize their
Omnipresence is the ability to be everywhere. Imagine the power of omnipresence in marketing. You will appear wherever your clients are as a constant reminder that you are there when they need you. Your challenge is standing out from all
Video marketing is a powerful tool for lawyers to begin developing a client relationship before they step foot in your door. As a lawyer, you have an authoritative presence that can become a powerful tool when marketing your law firm.
It takes years of education to become an attorney, and experience is hard won in the courtroom. An attorney blog is one of the best ways to show your experience and depth of knowledge in your practice areas, and also
Law firm SEO—Search Engine Optimization—is the process of ensuring that your website and its content are optimized to rank in search engines like Google and Bing. SEO is a multi-faceted approach to your online presence that includes website design, structured